Event promotion

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Awards can give your product, company, or event prestige beyond traditional marketing. Simply by entering the competition and preparing in advance for the award greatly increases your chances to be featured by the media and create rapport with new leads.

Having an event and expect or want television, newpaper, radio, and internet coverage? Here's how you can make your newsworthy event press media ready and generate positive PR not only for the event, but for the organization or client behind it.

They key to a successful event is not only proper planning, but also effective promotion strategy. If people don't know about your event, they won't come. These 7 simple tips will help you boost your attendance and attract larger audience.

Trade shows are an effective marketing channel to personally interact with thousands of current & new consumers, distributors & retailers. The following are some of the major trends that continue to fuel the trade show fire.

Getting media attention is key to attracting attendees to your event. It's imperative for you to learn how to write effective press releases. A sample press release template is included to help you get started.

People attend events with preconceived ideas of its content based on the information you provide. Be aware of their expectations to better the day and eliminate any chance of receiving negative event coverage in social media, blogosphere and press.

Learn 5 tips to help you leverage social media to promote your event online. Including a link to a free PDF guide from SocialBee.

Twitter introduces web analytics to website owners to help them understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Now event planners will be able to see how effective their Twitter strategy is.

Twitter can be a very effective tool to harness promotional, realtime and post-event information about your event, while engaging your audience. Proper preparation and plan will ensure your tweeting is not in vain, and will contribute to the overall success.