Management & Logistics

Social media play an important role in today's marketing and evaluation of events. Use them wisely and enhance your trade show presence. It gives you an opportunity to connect with your audience, get to know them, and what they really want and need.

Thanking your speakers is more than a handshake. Use these tips to find out what makes a great impression on them, so they remember you and build a rapport for a long-lasting relationship. Think long term, not short term gains.

Getting an event off the ground and completing it successfully is a feather in your cap, gets you repeat clients, and ensures good business. Here's a list of 15 ways you can follow to ensure smooth execution and maximum enjoyment.

Going green is a money maker for your event. By using time-tested, eco-friendly and easy methods, you'll make a positive impression on your attendees, sponsors, and the press. It's so easy, you won't have an excuse to not be green anymore at your next event.

Successful exhibitors use successful booths to generate successful profits. Here's a list of top 10 tips to turn your trade show booth into a profitable, client magnet. Apply these tips at your own risk of getting too many clients, but that risk is worth it.

Don't kid yourself: First impressions count! How you present yourself and your company can make all the difference in sealing the deal. Professionalism, proper dress attire, and the right attitude will ensure your maximum success at the trade show.

Awards can give your product, company, or event prestige beyond traditional marketing. Simply by entering the competition and preparing in advance for the award greatly increases your chances to be featured by the media and create rapport with new leads.

Trade shows offer great promotional possibilities not only for exhibiting businesses but for professional speakers as well. It helps build credibility and prestige that lead to more speaking opportunities and better visibility throughout the industry.

Planning a holiday party is not an easy task. You have to start early and plan everything out to ensure successful and entertaining party. This easy 30 steps guide will take you through the whole process quickly and efficiently.

Cell phone go off during your speech? Don't worry, be happy. Turn it into a memorable part of your presentation & leave a good impression. It's all about the approach, taking control of the situation or, in some cases, an ad lib response to lighten the mood.